When Do Dealers and Clients Gain By Building A Call Accounting Pact?

Traditionally PBX companies have installed call accounting without thinking about the part it can play in developing concrete, mutually beneficial relationships with their end users. In the past the call accounting industry in general has been centered around the software whilst constraining the reseller to the service of box dropping.

Introducing a rule-changing business model that emphasizes long term profits for the reseller while the end-user benefits due to its effectiveness in delivering cost savings.

I generally find PABX suppliers have a wealth of knowledge and expertise about the telecoms domain that is unapparent to the user, they have untapped abilities. The PBX reseller has little occasion to employ these dormant abilities by putting them to good use for the benefit of his user. For the reseller this equates to lower revenue and lower job satisfaction; and the end user fails to benefit from the dealer's knowledge.

The importance of a call accounting program's feature list can't be ignored, it is important to have a long list of reports even though the client is unlikely to use them. Because; It is the only demonstrable difference a software has over its competitors. Genuinely, in most cases, customers may use 10% of the features available, the only the ones he understands. Not so for the skilled telecoms professional who will ultilize an extensive part of a system's reports.

Normally the end-user is not an experienced telecoms guru, the consumer would like to be cared for, the supplier has a chance to get involved and earn a profit in exchange for applying knowledge and experience. In the past, it has proven too expensive in terms of time for a supplier to do this. To apply skills a PBX company had to travel to the client's office to pull reports, time is money and driving is wasting it. Today with a new breed of call accounting solution, Software as a Service, a dealer can tap this revenue stream effectively.

Imagine sitting at your workstation with your laptop and accessing all your client's data. It empowers you the PBX company to examine an installation, find opportunities within a bewildering telecoms environment and apply products or services with the aim of improving your customer's situation and, at the same time creating additional profit for your company.

Ask yourself: Is this the time that end-users start demanding a change from the traditional business practice of box dropping to the new, more profitable approach of value added services? If so, turn your back to your traditional stand alone call accounting tool and upgrade to Software as a Service.

This product offers the opportunity for PBX companies to grow their earnings, company and employees, and for clients to tap into their dealer's expertise.


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With a a history spanning
twenty years as a
successful corporate account manager, Mike
Guile has front line
expertise in managing voice
communications for companies large and
small.

He offers potential clients a free trial of
the worlds leading Internet
based call accounting application, test it on any size
site. See more here